Articles by GRAX Team


Blog Posts

How Salesforce Data Backup Can Accelerate Business Growth

IDC Whitepaper: The Business Value of DataOps It’s pretty much a given that in order to successfully compete, enterprise and small businesses must become data-driven. It’s no longer enough to just store the data but also to use it meaningfully. C-level executives understand this wholeheartedly. According to IDC’s Business Value of DataOps whitepaper:  87% of … Continued

Blog Posts

Why Gartner Named GRAX a Cool Vendor in Data Management

As you might imagine when GRAX was recently named a Gartner Cool Vendor in Data Management, we were beyond excited. After all, this honor is only given to a handful of companies every year. So why, out of the hundreds of data management vendors in the market, was GRAX selected?  The need for better Salesforce … Continued

Product

Winter ‘22 is Here, and We’re Powering up the GRAX Time Machine

The GRAX Kinetic Edition empowers you with a better way to view all backed up, archived, and deleted historical Salesforce data Adding a hot tub to your time machine won’t make it more robust – perhaps cooler, but certainly, you’ll find that the GRAX Time Machine is more powerful in our latest Winter ‘22 release. … Continued

News

How Government Agencies Can Optimize Digital Transformation

In this GovLoop article, Joe Gaska explains how easy access to SaaS data can make agencies more agile and effective A post-pandemic NASCIO survey of state and territory CIOs found that 89% plan to expand their “as a Service” models over the next three years. This means government agencies need to rethink how they access … Continued

Blog Posts

The Ultimate Guide to Salesforce Data Management & Backup

How to get much more value from Salesforce data You’d be hard-pressed to find an enterprise that doesn’t run on data, much of which is generated in cloud-based mission-critical CRM, ERP, HR applications, and the like. Apps like Salesforce are where decisions are made, and business takes place.  For organizations that depend on Salesforce, effective … Continued

News

GRAX Named a 2021 Gartner® Cool Vendor in Data Management

The report recognizes vendors offering “measurable, delivery-focused data management, pushing the envelope for what it means to be both practical and innovative” BOSTON, MA — November 10, 2021— GRAX, Inc., the leading SaaS Data Value Platform, today announced it has been named a 2021 Cool Vendor in Data Management: Creating Operational Efficiency by Gartner1.   According … Continued

News

How Companies Can Adapt to Global Data Privacy Regulations

This Dataversity article, written by GRAX CEO Joe Gaska, discusses how to better control and protect customer data China’s recently enacted Personal Information Protection Law is just one of many new data privacy regulations affecting businesses worldwide. In this article for Dataversity, Gaska explains that in order to help safeguard customer data, you need to … Continued

News

Historical Data: A Manufacturer’s Secret Weapon

This Industry Today article by GRAX CEO Joe Gaska discusses how SaaS backup data can help manufacturers improve efficiencies, forecasting, and more for this holiday season Manufacturers need to use every tool in their arsenal to ensure this holiday season is a successful one. One of the most powerful yet untapped tools is their data … Continued

News

Backup Data: Why Companies Should Invest In It

This Toolbox article by GRAX CEO Joe Gaska discusses how SaaS backup data can provide a competitive edge. Backup data gets a bad reputation. The term alone suggests that it is not something that fulfills any great purpose but rather something that exists “just in case.” In this article for Toolbox, Gaska explains why backup … Continued

Product

The GRAX Continuum Edition is here!

We’re excited to announce our Fall ’21 Release – introducing our pilot of the GRAX Console. Welcome to GRAX Fall ’21 – Continuum Have you ever had an end-user or rogue ETL/integration accidentally update thousands or millions of records in Salesforce? Do you need to mass restore records to a previous version at a specific … Continued

Product

Introducing Point-in-Time Restore

The next generation of fast, efficient record restoration for Salesforce is here. Salesforce offers unique challenges to customers who are trying to protect the integrity of their company data. It’s not uncommon for a Salesforce deployment to see many thousands (in some cases, hundreds of thousands!) of record updates per day from user interactions and … Continued

Product

Predicting Customer Churn and Customer Revenue using GRAX History Stream and Amazon SageMaker

GRAX helps your organization become more data-driven regardless of where it stands in its data transformation journey. GRAX History Stream was purpose-built to align tightly with how data processing works in modern enterprises. To easily unleash the value of historical Salesforce application data with out-of-the-box Amazon Web Services (AWS)1 connectivity options, GRAX leans on well-established … Continued

News

Why Companies Need to Focus on Employee Mental Health

In this article, StrategicCHRO360 interviews GRAX’s head of people and culture, Sharon Schmidt, on the importance of employee mental health. The pandemic pushed many companies to consider how they support their employees’ mental health and emotional well-being. Sharon Schmidt, head of people and culture at GRAX, advises beginning with honest conversations to solicit employee feedback … Continued

News

Data Protection Investments

In this interview with TechStrong TV, Joe Gaska explains why organizations should be getting a lot more out of their data management investments. People are backing up more data than ever, but how can they use it to bring value to their organizations? Joe Gaska explains how SaaS backup data is really a collection of … Continued

Product

Easily Pipe Your Historical Salesforce Data into Snowflake with History Stream

Regardless of where your organization stands in its digital transformation journey, GRAX enables data-driven decision-making through data reuse. GRAX History Stream was built to align tightly with how data processing works in the modern enterprise. GRAX leans on well-established and understood formats, frameworks, and conventions to facilitate out-of-box connectivity options that can unleash the value … Continued

News

In Case You Missed It: Media Coverage Roundup for GRAX History Stream

Take a peak at the press articles you may have missed on our recent release of History Stream. Last month, GRAX introduced our latest product innovation: History Stream. History Stream allows users to effortlessly integrate their SaaS app data stored in AWS or Azure cloud platforms with industry-standard analytic tools. Without any coding, users can … Continued

News

GRAX Wins Two Medals in 2021 IT World Awards

Grabs Gold for Best Tech Workplace for Corporate Culture and Silver for Best IT Cloud/SaaS Company BOSTON, MA — June 22, 2021— GRAX, the leading SaaS Data Value Platform, announced today they took home two medals in the Globee 16th Annual 2021 IT World Awards: Gold in Best Tech Workplace for Corporate Culture and Silver … Continued

News

GRAX Named in Hottest Startups 2021 – CRN

In this CRN article, Wade Tyler Millward highlights GRAX amongst the hottest SaaS Startups. With the increased need for SaaS applications as a result of the pandemic, CRN turned its focus to SaaS startups that are thriving in 2021. This article names GRAX as one of the hottest. Key Takeaways: SaaS tools have been crucial … Continued

News

Five Blunders You’re Making on Workplace Diversity

In this Fortune article, columnist S. Mitra Kalita includes commentary from GRAX CEO Joe Gaska about common mistakes companies make when communicating about diversity initiatives. Data from LinkedIn shows the number of people with the title “head of diversity” jumped 104% and those with the title “chief diversity officer” jumped 68% from 2015 to 2020, … Continued

News

History Stream is a “game-changer” – TechTarget

This article “GRAX History Stream feeds Salesforce data to analytics tools,” by TechTarget’s Johnny Yu, discusses the launch of GRAX’s History Stream – including insights from GRAX CEO Joe Gaska and Bloor Group CEO Eric Kavanagh. GRAX’s new History Stream solution provides an easy way to directly send Salesforce data into intelligence tools so customers … Continued

News

History Stream Explained – Datanami

This article in Datanami discusses GRAX’s newest product, History Stream, including how it works The breakthrough DataOps solution, History Stream, slashes the complexity, time, and cost required to transmit SaaS application data to the analytics and operations tools business users rely on. Now, instead of having to code, businesses users can make every version of … Continued

News

GRAX Announces History Stream™, Unleashing SaaS App Data for Easy Downstream Consumption

Breakthrough DataOps solution quickly pushes critical cloud application data into popular analytics and operations systems, with clicks not code BOSTON, MA — June 16, 2021— GRAX, Inc., the leading SaaS Data Value Platform, today announced the release of History Stream™. This breakthrough DataOps solution slashes the complexity, time, and cost required to pipe SaaS app data … Continued

Product

Introducing the GRAX History Stream

Since its earliest days, GRAX has been about more than just backup. What we’re really about is capturing historical data. While the first priority for our customers is to protect their mission-critical Salesforce data, most of them are increasingly looking to take control of their historical data and reuse that history throughout their enterprise for … Continued

Product

GRAX Singularity Edition: The Most Efficient and Easiest Way to Capture and Ingest Your Historical Data for Reuse

The latest evolution in data protection and DataOps is here! History Stream TM enables BI/BA Teams, Data Engineers, Data Consumers to quickly and flexibly stream Salesforce data into their existing systems for analytics, data warehousing, AI/ML, and data mastering. Welcome to GRAX Summer ’21 – Singularity Do you want your cloud application data in your … Continued

News

All Roads Lead to APIs

This Inside Analysis article by Stephen Swoyer highlights GRAX’s commitment to building a more sustainable model for cloud data access, which will help enterprises maximize business value and cut costs. The SaaS data-access status quo, namely using APIs to pull data from cloud services directly, is wasteful, ungoverned, costly, and unsustainable. This article discusses why … Continued

News

Trends in financial data 2021

This article, by Tearsheet’s Rimal Farrukh, highlights data trends shaping financial services, such as data ownership. Digital transformation, data personalization, and transparency are crucial for financial data ecosystems. Farrukh spoke to industry leaders – including our CEO Joe Gaska – to discuss trending issues in data aggregation, data processing, and sharing. Joe explains why financial … Continued

News

Tech jobs remain clustered in major hubs — for now

This article, by CIO Dive’s Roberto Torres, discusses the increase in tech jobs in traditional tech hubs – like Boston – with industry experts, including CEO Joe Gaska. Despite the pandemic, the demand for jobs in the tech sector increased. Companies that continued to hire had to adapt to the WFH culture, which many companies … Continued

News

GRAX Wins Stevie Awards’ Customer Service Department of the Year

GRAX honored with Bronze Stevie, with judges citing impressive customer experience metrics while our company experienced significant growth. What is the key to superior customer service? For GRAX, it’s white-glove care, a commitment to responsiveness, and our remote-first culture. This explains why we won Bronze for the Stevie Awards’ Customer Service Department of the Year. … Continued

News

More Workplace Lessons Learned During the Pandemic

This article in SHRM includes commentary from our Head of People and Culture, Sharon Schmidt, on benefits we have implemented to help our employees during the pandemic. The pandemic has added a lot of stress to many people’s lives. Employers have an obligation to connect and communicate with employees to make sure everyone is taking … Continued

Blog Posts

April Fools… Backup is No Joke!

The world’s best cloud storage service was released today, called Titanic… It’s always synching! (Bada-bing!) We know. These jokes are kind of lame, but they probably made you smirk. That’s what April Fools is all about! But just because it comes right after World Backup Day doesn’t mean backup is a joke. At GRAX, we … Continued

News

GRAX Honored With Prestigious 2021 Data Breakthrough Award

GRAX Data Value Platform Wins Overall Data Tech Innovation of the Year BOSTON, MA — March 25, 2021 — GRAX, the leading SaaS Data Value Platform, today announced it has been named “Overall Data Tech Innovation of the Year” by the 2021 Data Breakthrough Awards. The award recognizes both the importance and uniqueness of GRAX’s … Continued

Product

GRAX: The SaaS Appliance for Salesforce Backups

The GRAX Data Value Platform is an “easy button” for customers who need to backup, restore, and archive data from their Salesforce instances. Customers in all industries are today benefiting from a fully managed, scalable hands-off deployment that gives them the peace of mind that their Salesforce business data is being preserved in a backup. … Continued

Webinars

Backup, Reuse, and Win: Maximize Your Data Protection Investment

Now more than ever, cloud applications run the show. Salesforce and other SaaS apps make up 1/3 of all mission-critical enterprise apps, according to ESG. The data you generate in those apps is a treasure trove of business actions and decisions. It’s one of, if not your most, important business assets. Savvy companies know they … Continued

News

Five Things You Need to Know Today, and How to Beat Zoom Fatigue

This article in Boston Business Journal showcases one of the things our CEO, Joe Gaska, has done to keep employees from zoning out from Zoom. Zoom fatigue is a growing problem amid the pandemic and CEOs must be creative to prevent this from happening. Recently, Joe had an idea on how to give his employees … Continued

News

Grab Nice Pants—The Boss Is at Your Door With a Gift

We’re thrilled to be highlighted in this Wall Street Journal article that showcases the creative efforts CEOs, including GRAX’s Joe Gaska, have made during the pandemic to combat employee burnout and boost morale. These activities range from virtual scavenger hunts, to Zoom slam poetry readings, to sending cheese board and s’mores kits for employees to … Continued

News

GRAX Relativity Edition: The Most Intelligent Way to Archive and Access Your Salesforce Data

Continuously auto-archive your Salesforce data while keeping it available in production In a recent survey by ESG, they found that the data volume is growing at an “inexorable pace” of 40% year over year. ESG Master Survey Results: Real-world SLAs and Availability Requirements, August 2020. More data, more problems? When you consider how much hyper-converged, … Continued

News

GRAX Releases Fall ‘20 “Quantum” Edition: The Fastest Way to Back Up and Take Full Ownership and Control of Salesforce Data

Customers tap massive historical datasets inside and outside of Salesforce to drive business continuity and growth BOSTON, MA — September 16, 2020 — GRAX, the leading SaaS Data Value Platform, today released Fall ‘20 Quantum Edition, the fastest way for organizations to take back ownership and control of their Salesforce data by backing it up … Continued

Product

GRAX Quantum Edition: The Fastest Way to Backup, Own, and Consume your Salesforce Data

Rapidly backup, transmit, and store your Salesforce data on your cloud infrastructure Did you know 65% of organizations say owning their CRM data is VERY IMPORTANT? Source: Respondents to a recent live poll conducted on Salesforce Webinar: Who’s Got Your Back(up)? While most organizations want to own their CRM data, truly doing this at scale is … Continued

Webinars

Salesforce Webinar: Who’s Got Your Back(up)?

When you think about the question – who’s got your backup? – it is crucial to think about who OWNS your backup data. And only with GRAX, do you truly own your backup data. When you own your data, it can serve as the business transformation blueprint for molding your historical data into strategic value.

Blog Posts

GRAX Time Machine

What would you do if I gave you a time machine? | Would you travel to the past and relive your happiest moments? | Would you try to change or learn from your mistakes? | Would you travel to the future to see what happens to you or the world around you?

Blog Posts

GRAX: Why we updated our logo

It’s always interesting to see why brands update their logos… Sometimes it’s a facelift to keep up with trends Other times it’s a marketer wanting to put their mark on the brand Or a desire to step away from the past Or a need to embrace the past Or a requirement to become more and … Continued

News

GRAX 2.0 is Here: Adapt Faster with Visual Audit Trails & More

Visualize Your Data Lineage and Trace Every Single Change in Your Salesforce Data Over Time. While field audit trails are a key data governance requirement in some of the most highly-regulated industries in the world, we believe that they can also be a strategic value driver for

News

GRAX Releases the Immutable Ledger Powered by Blockchain

GRAX releases industry-first Immutable Ledger used to preserve, protect, and govern chain of custody for all versions of Salesforce data. GRAX Time Machine with Immutable Ledger delivers unlimited versioning and chaining of Salesforce data signed, encrypted and…

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