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Make the Most of Salesforce World Tour 2024: Dates, Schedule, Main and Side Events in NYC

Events • 11 min read

What is the Salesforce World Tour?

Salesforce World Tour is a series of global events that aim to bring Salesforce’s essence of innovation to different cities across the globe. They are essentially regional showcases that serve as a gathering point for local communities in Salesforce, often acting as a concentrated version of the Dreamforce experience without having a significant barrier of traveling to San Francisco.

Check out the Salesforce World Tour’s side events in NYC

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While the exact age of the Salesforce World Tour as an event is not very clear, it is easy to see how it managed to evolve over the years, turning into an exciting roadshow that manages to connect local Salesforce Trailblazers, customers, prospects, and partners in specific regions. Each of these events is a unique immersive experience that might include practically anything from thought leadership sessions to product demonstrations, drawing a diverse audience of attendees who are looking forward to expanding their professional networks while improving personal Salesforce expertise.

The advent of the global pandemic also played its part in contributing to World Tour’s development, introducing the virtual component (Salesforce+) that has eventually become the norm for the past few events. Modern World Tours are hybrid in nature, using digital elements with in-person experiences for better accessibility and maximized reach. 

Every single “stop” location in the tour includes keynote presentations from Salesforce executives and local industry leaders, as well as demonstration of the latest Salesforce innovation, customized content for specific markets, and so on. These tours also include a lot of secondary events such as breakout sessions or the Customer Success Expo, all of which can provide a concentrated stream of Salesforce’s knowledge while opening up opportunities for networking in a short time frame (one to two days in most cases).

All of the World Tour locations are strategically scheduled throughout the year in major cities across the world, providing regular opportunities for local Salesforce experts to connect, learn, and grow in any location. That way, Salesforce can maintain its emphasis on customer success and innovation while also highlighting success stories and local market insights that resonate with each regional community.

The location of the Salesforce World Tour 2024

Salesforce World Tour is a collection of events that has been conducted over the entire year in different locations, including:

  • Sydney, Salesforce World Tour – February 28th.
  • San Francisco, TrailheadDX – March 6th and 7th.
  • Paris, Salesforce World Tour – March 12th.
  • Washington DC, Salesforce World Tour – April 10th.
  • Amsterdam, Salesforce World Tour – April 18th.
  • New York, Salesforce World Tour – April 25th.
  • San Diego, Tableau Conference – April 29th.
  • Toronto, Salesforce World Tour – May 9th.
  • San Diego, Education Summit – May 13th.
  • Chicago, Salesforce Connections – May 22nd.
  • London, Salesforce World Tour – June 6th.
  • Tokyo, Salesforce World Tour – June 11th and 12th.
  • Boston, Salesforce World Tour – June 19th.
  • San Francisco, Dreamforce – September 15th to 17th.
  • London, Salesforce World Tour – October 8th.
  • Lausanne, Salesforce World Tour – October 15th.
  • Sydney, Salesforce World Tour – October 15th.
  • Düsseldorf, Salesforce World Tour – November 6th.
  • Paris, Salesforce World Tour – November 7th.
  • Mexico City, Salesforce World Tour – November 12th.
  • Madrid, Salesforce World Tour – November 12th.
  • Amsterdam, Salesforce World Tour – November 12th.
  • Auckland, Salesforce World Tour – November 14th.
  • Melbourne, Salesforce World Tour – November 19th.
  • New Delhi, Salesforce World Tour – November 19th.
  • New York, Salesforce World Tour – April 25 and November 20th.
  • Milan, Salesforce World Tour – November 21st.
  • Seattle, Salesforce World Tour – November 21st.
  • Dallas, Salesforce World Tour – December 10th
  • Toronto, Salesforce World Tour – December 12th
  • Atlanta, Salesforce World Tour – December 18th.
  • Chicago, Salesforce World Tour – December 19th.

There is a handful of events left this year, but the primary goal of this article is to focus more on a single instance – the one performed in NYC on November 20th from 9 AM to 5 PM ET. The location of the event is Javits Center – a massive venue known for its trade shows, conventions, and special events along the Hudson River.

What is on the agenda for November’s NYC event of the Salesforce World Tour 2024?

The following event types are the most expected so far:

  • Keynote Session: The primary event of the tour, offering insights into the latest developments and technologies from Salesforce with a strong focus on AI-assisted innovations and all the different ways they can drive business growth.
  • Breakout sessions: Expert-led performances that cover a specific range of topics, including Agentforce Integration, Sales Optimization, Data Cloud Activation, and Service Enhancements.
    • Agentforce Integration is the newest approach to creating low-code tools in Salesforce by deploying autonomous AI agents.
    • Data Cloud Activation covers the importance of data cloud in Agentforce integration, reinforcing the necessity for enterprise data to act as a grounding force to produce trusted results.
    • Sales Optimization discovers strategies for sales teams to use AI agents in an effort to accelerate growth and drive customer success.
    • Service Enhancements explores all the new and innovative ways of enhancing customer service for multiple channels.
  • Product Demos: Hands-on demonstrations for the latest products and features of Salesforce, including its latest innovation in the form of Agentforce.
  • Networking Opportunities: The establishment of valuable connections with industry peers, local professionals, and Salesforce experts in order to discuss the latest inventions and exchange ideas.
  • Customer Success Stories: The ability to hear about the advantages of newer technologies directly from their early adopters.

Salesforce World Tour 2024 NYC event speaker lineup

According to Salesforce’s official event page, the current lineup includes the following:

  • Parker Harris, Co-Founder, Salesforce & Chief Technology Officer in Slack
  • Leah McGoweh-Hare, SVP, Trailblazer Community participant in Salesforce
  • Sanjna Parulekar, VP of Product Marketing in Salesforce
  • Sandeep Ajith, VP, Data Analytics & CPO Sales Enablement in Prudential Financial

Additionally, at least one other session is featured on the same web page that covers neurosurgeon, author, and award-winning CNN Chief Medical Correspondent, Dr. Sanjay Gupta in a conversation about the growing role of technology and AI for patients, providers, and practitioners of medical services.

Salesforce World Tour 2024 time frame for the NYC Agentforce event in November

Here’s the official agenda for when each segment of the event is supposed to happen:

  • 7:30 AM ET – Registration is Open
  • 9:00 AM to 10:00 AM ET – Sessions, Demos, Hands-on Learning – introduces a fraction of the day’s events outside of the primary keynote.
  • 10:00 AM to 11:00 AM ET – Primary Keynote – Held by Salesforce itself with the most recent news about the platform’s capabilities and developments.
  • 11:00 AM to 4:00 PM ET – Sessions, Demos, Networking – includes the bulk of planned events, be it expert-led sessions, workshops, etc.
  • 11:30 AM to 12:30 PM ET – Lunch – Rest period with networking opportunities.
  • 4:00 PM to 5:00 PM ET – Networking in the Campground – Free food and drinks with networking opportunities with peers and experts.

It should be noted that while attendance for most of the events is free, there is still a possibility that some users will not be able to make it to the event. In that case, there is also an option to stream the live version of the event using Salesforce+.

Salesforce World Tour 2024 NYC side event schedule

It should be no surprise that an event like this would also have a variety of side events happening roughly within the same time frame as the main one. Here is the list of all side events to be expected during Salesforce’s Agentforce event in NYC this November. 

All events are formatted with the same kind of structure – “Event Name – Event Time – Event Location.”

November 19th:

November 20th:

While it is true that a lot of these events overlap, there is no pressure to attend all of them at once. Additionally, we highly recommend researching each of these events and plan your schedule ahead of time.

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Reasons to attend the World Tour event

The Salesforce World Tour is a yearly event that introduces all kinds of features and innovations of the software itself while opening up opportunities for networking and professional development. Here are some of the most common reasons for attending this event in 2024:

  • The introduction to Agentforce – Salesforce’s latest invention that greatly simplifies the creation of AI agents (autonomous assistants that can simplify most of the CRM tasks in Salesforce environments).
  • Extensive opportunities for brainstorming and networking due to commonly high participation levels of Salesforce community members. In some ways, these events can be treated as a breeding ground for new ideas and ways to improve existing ones.
  • Attendance to all main events is free, with pre-registration being the only requirement. However, it is possible that some exclusive training or certification sessions and specialized workshops would require a separate attendance fee from anyone interested.
  • The all-encompassing nature of Salesforce as the leading CRM in the industry makes it highly likely that practically any industry professional would find an interesting session or workshop in one of these events, and it does not matter if they are from sales, marketing, manufacturing, etc.

Post-event action plan

To maximize the value of your Salesforce World Tour experience, there are a few steps that you should keep in mind afterward, both in the short and long term:

  • Organize all of your notes taken at the event, including handwritten pieces, photos, and so on. Sort information by relevance and priority, tag items and key insights separately.
  • Follow up on all of your networking efforts if necessary – including LinkedIn connection requests or emails while sharing promised information and referencing specific conversations to simplify the initial connection.
  • Acquire presented materials and resources by downloading them for further usage.
  • Share acquired knowledge and create implementation plans based on newly acquired insights, best practices, and so on.

Conclusion

The last stop of this year’s Salesforce World Tour is just around the corner, with a massive event scheduled to happen near the end of November revolving around Agentforce – Salesforce’s latest invention. The abundance of side events can make it somewhat exhausting to plan ahead and figure out what to attend, which is why we have created this article to act as a helping hand of sorts in coordinating your future efforts.

While it is true that the World Tour is a yearly occurrence with multiple events per year, it would also be fair to say that each of these events is unique in its own way due to the combination of local presenters, primary topic, and other factors that contribute to the overall value a lot of professionals can get from such events.

Don’t forget to come chat with us, as well! The Kickoff Happy Hour for Agentforce is happening Tuesday, November 19th, from 4 PM to 7 PM, organized by GRAX, Teqfocus, and OutSystems. This event will include professionals from all three organizer companies, as well as food, drinks, and plenty of networking opportunities with fellow Salesforce Trailblazers!

Join the GRAX team for Salesforce World Tour 2024 in New York City!

Salesforce World Tour NYC Happy Hour – Join GRAX for a demo or for tasty drinks.

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