Labs
Salesforce, SOQL, and Limits Salesforce, a cloud-based Customer Relationship Management (CRM) system, is one of the richest sources of data for business analysis and intelligence. Structured Query Language (SQL), a language for querying, filtering, joining, and aggregating data, is one of the most widely used tools for data analysis. One of the primary tools for … Continued
Blog Posts
Leveraging Salesforce Clouds to Strengthen Customer Relationships More than 85% of businesses rely on cloud-based customer relationship management (CRM) platforms. Salesforce is used by far more organizations than any other CRM vendor, and for good reason. The Salesforce platform includes multiple clouds and advanced technologies. Together, they make it easier to find more prospects, close … Continued
Blog Posts
Data Replication Eliminates ETL (Extract, Transform, Load) Schema Challenges Anyone who uses Salesforce knows that getting schema right is critical. It’s what enables you to rely on the platform for customer interactions and management – and to leverage historical Salesforce data for reporting, analytics, AI, and more. When it comes to integrating Salesforce data with … Continued
Blog Posts
How a digital chain of custody improves data protection and AI outcomes If you’ve ever watched crime shows like Law and Order, or Bones, you’ve probably heard about the chain of custody. It’s a forensic technique that documents a piece of evidence from the time it was obtained to the time it is disposed of. … Continued
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