Author

Diane
Deng

LinkedIn

19 posts

Diane Deng is the Senior Product Marketing Manager at GRAX—with expertise in product launches, branding, events, content, and digital media. She holds a BS in Communications from Boston University and an ALM in Information Technology, Digital Media from Harvard University. Her accomplishments include Stevie Awards for marketing and communications, and she has been recognized for her contributions to the healthcare and retail IoT industry with patents related to environmental monitoring systems.

Articles by Diane Deng


Blog Posts

Salesforce Data Encryption: Classic vs. Shield Platform

Information is an extremely important resource for a modern business. A lot of people claim that data has already become the sole most valuable resource a company can have. Unfortunately, cybercriminals understand that fact just as much as businesses — with the number of data breaches rising at an alarming pace each year. Every single … Continued

Blog Posts

Data Backup Independence and Single Vendor Risk in Salesforce

Data has long since become the most valuable resource of any business. Being able to have complete control over the information in question while establishing a multi-layered protection system is a necessity in a modern business environment.  The value of this topic grows even more in industries that are regulated by one or several compliance … Continued

Blog Posts

Salesforce Performance Acceleration Best Practices: How to Ensure Your Salesforce is Not Running Slow

Introduction The ROI (return on investment) of Salesforce for modern businesses is extremely difficult to evaluate, considering how the platform in question can improve productivity, streamline work processes, and help manage customer relationships. Salesforce is one of the most popular CRM solutions in the world, with plenty of new customers arriving on a regular basis. … Continued

Blog Posts

GRAX on Heroku: Empowering Your Data Management Strategy

With organizations producing terabytes and petabytes of data, a data management strategy has never been more important. Enter GRAX on Heroku, the solution that’s changing how businesses manage their Salesforce data. By using all of your data—every version—GRAX lets you see more, be compliant, and grow. The Power of History One of the best parts … Continued

Product

Guide to Salesforce Data Purging for Data Retention Policies

Introducing GRAX’s purge tool to strategically preserve mission-critical Salesforce data while balancing data retention and purging policies. Data has become an invaluable asset in today’s climate, where proper data management is crucial for staying competitive and compliant. Within the Salesforce ecosystem, the trio of data purging, data retention policies, and data management holds significant sway … Continued

News

GRAX Introduces Free Data Backup and Recovery Service for Salesforce

GRAX Lite is not supported as of 12/9/2024. GRAX is revolutionizing Salesforce data protection with GRAX Lite for free backup and recovery BOSTON, MA — September 6, 2023 — GRAX, Inc., a leading innovator in Salesforce data management and protection, announces the general availability of GRAX Lite for free Salesforce backup and recovery. GRAX Lite … Continued

Product

Protecting Your Data Legacy: Unlimited Salesforce Field History Tracking

Improve field audit history tracking capabilities in Salesforce with unlimited data retention for Salesforce History Objects with GRAX High Trust. What is Salesforce Field History Tracking? After enabling field history tracking, this feature acts like a limited time machine for your data within the Salesforce platform. It allows businesses to keep a detailed historical log … Continued

Product

GRAX Lifecycle Management Improves Salesforce Data Management

GRAX’s new lifecycle management feature for the Salesforce platform makes implementing and managing data retention policies easier than ever. What is Salesforce Data Lifecycle Management? Salesforce data lifecycle management can be defined as the comprehensive approach to managing data from the Salesforce platform, encompassing various stages of the data’s lifecycle. Although stages can vary from … Continued

Product

Data Backup is a Basic Right That’s Why We Made It Free

GRAX Lite is not supported as of 12/9/2024. Introducing GRAX Lite: Revolutionizing Backup and Recovery with Free Salesforce Backup and Restore.    What is GRAX Lite? GRAX Lite is a free data and metadata backup option to get started with Salesforce data protection, giving you peace of mind knowing your data is secure without costing you … Continued

Product

Unlocking Unified Data Management & Protection for Salesforce

The GRAX Platform optimizes self-service backup and recovery deployments and centralizes management of data protection across all Salesforce Orgs. What is the GRAX Platform? The GRAX Platform serves as a singular pane for centralized multi-org data protection management and streamlines self-service deployments of the GRAX Application for Salesforce backup and recovery. For organizations looking to … Continued

Product

What is Salesforce Sandbox Seeding and How to Maximize Outcomes

GRAX Sandbox Seeding for Salesforce empowers customers to efficiently develop and test in realistic Salesforce environments with production data sets. ​​Salesforce is one of the most widely used cloud-based Customer Relationship Management (CRM) platforms, which allows organizations to manage customer data effectively. Salesforce is known for its robust customization capabilities, which makes it ideal for … Continued

Product

GRAX Sandbox Seeding for Salesforce Unveiled

GRAX marks the next significant milestone with its Salesforce data lifecycle management solution with the introduction of Sandbox Seeding for Salesforce. Why it matters According to Salesforce, 8 out of 10 businesses recognize the importance of data in making decisions. However, everyday Salesforce developers and Salesforce administrators face a multitude of complex challenges surrounding testing, … Continued

Blog Posts

3 Big Mistakes with Salesforce Backup and Recovery Solutions

Is your Salesforce data protection tool up to snuff? With so many Salesforce data backup and recovery solutions in the market, it can be quite difficult to identify the right tool for your business. Especially as Salesforce customers weigh out different factors ranging from recovery times to cloud storage options to supporting compliance to how … Continued

Product

Minimizing Salesforce Recovery Time Objective (RTO) with the GRAX Elemental Edition

GRAX’s Fall ‘22 Product Release delivers on high-performance mass recovery of hierarchical Salesforce data, Open Source GRAX, and automated Salesforce data archiving Nowadays, it’s no longer “if” you’ll have a data loss event but a matter of “when.” And when this human error or malicious event happens, your business continuity planning and disaster recovery strategy … Continued

Product

GRAX Dispersion Edition: Own, Manage, Customize Your Salesforce Backup Deployment Anywhere

Securely deploy Salesforce data protection where you want it: AWS, Azure, Google Cloud Platform, Terraform, and other clouds.  In a world of Salesforce limits, it’s nice to hear the word: unlimited. Who doesn’t like something unlimited, especially when it comes to SaaS applications? Wouldn’t it be nice to have unlimited Salesforce app storage (without the … Continued

News

GRAX Launches in AWS Marketplace as AWS ISV Accelerate Partner

Salesforce data backup and DataOps solution is now available to help AWS customers with data protection and data reuse. BOSTON, MA — May 4, 2022 — GRAX, Inc., a leading software as a service (SaaS) Data Value Platform, today announced its availability in AWS Marketplace, a digital catalog with thousands of software listings from independent … Continued

Blog Posts

Salesforce Disaster Recovery Considerations

And How Data Backup Comes Into Play What is Business Continuity (BC)?  Disaster Recovery (DR) and Business Continuity (BC) go hand-in-hand. Disaster Recovery is a part of an organization’s Business Continuity Plan (BCP), where DR focuses on technology and BC focuses on the corporate business as a whole. Business Continuity and Disaster Recovery practices are … Continued

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