Blog Posts

Evolving Your Data Management Strategy for Analytics and AI

A World Backup Day Imperative The potential for analytics and AI to transform business is undeniable. It’s why 83.9% of executives planned to increase their investments in data, analytics, and AI in 2023. But investment alone isn’t enough, as these 2023 findings from Harvard Business Review made clear:  A Yahoo Finance article points to a … Continued

Labs

How to Pull Data from Salesforce to Google Sheets

Harness the Power of Historical Salesforce Data with GRAX Summary As a Salesforce administrator, you understand the challenges non-technical users face when trying to build Salesforce reports. Oftentimes, your end users goal is to derive insights from various types of data in tools that they feel comfortable using. This is how many of these users … Continued

Blog Posts

Extend the Power of Salesforce Data Cloud

Maximize Business Value with CRM Analytics and GRAX In today’s hyper-connected world, businesses are inundated with vast amounts of data. From customer interactions to market trends, they have access to more information than ever before. However, despite significant investments by many companies to centralize their data, it remains largely siloed and inaccessible. As we all … Continued

Blog Posts

Elevating Your Own Backup Strategy

The Essential Link Between Data Ownership and Data Activation Everyone knows digital data is critical for competitive advantage. However, its value can only be realized if it’s secure, easy to access, and easily actionable. With so many businesses generating data that resides in Software as a Service (SaaS) solutions such as Salesforce and third-party backup … Continued

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