GRAX Blog: analytics

Blog Posts

Discover the Power of Data Lakes: Essential Viewing for Salesforce Admins

For Salesforce admins navigating the complex world of customer data, understanding data lakes is essential. We’ve teamed up with Salesforce Ben to bring you a crucial resource: “A Salesforce Admin’s Guide to Data Lakes.” This 8-minute video describes how data lakes work, their benefits, and how they can transform your approach to managing SFDC data. … Continued

Labs

Unlocking Salesforce Insights with GRAX Data Lakehouse for Amazon Quicksight

From Data Signals to Action: Building Salesforce Opportunity Snapshot Reports When working with Salesforce data, having access to all your history—your historical snapshots—can transform the way organizations track trends and make decisions. In this video, we’ll explore how the GRAX Data Lakehouse empowers you to leverage your Salesforce data history effortlessly to create reports that … Continued

Labs

Data Analytics and Anomaly Detection with Jupyter for the GRAX Data Lakehouse on Heroku

From Data Signals to Action: Salesforce Data Anomaly Detection With the rise in AI usage, businesses are constantly seeking innovative ways to extract valuable insights from their data. Organizations leveraging Salesforce, in particular, can unlock powerful intelligence through advanced analytics leveraging all their historical data through data platforms like GRAX Data Lakehouse.  One of the … Continued

Blog Posts

Using Customer Service Analytics to Reduce Churn and Costs

How customer support reports can improve your team’s performance and customer loyalty Customer service is something everyone can relate to personally. It’s safe to say we’ve all had poor experiences that left us frustrated and wanting to ditch the vendor. Hopefully, we’ve all had positive experiences, where representatives responded instantly, understood our issues, and resolved … Continued

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